
1970
An evocative floriental composition that captures a retro, bohemian mood. Rich May rose and warm saffron introduce the scent, transitioning into a deeply resinous and smoky base of frankincense, myrrh, and patchouli. Clean blonde woods provide a crisp, clear finish to this warm, textured blend.
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About Bella Freud
Bella Freud fragrances reflect the British designer’s interest in literature, art, music, and countercultural style. Rather than following conventional luxury themes, the collection draws inspiration from personal icons, memorable phrases, and the atmosphere of different creative eras. Ginsberg Is God combines incense, wormwood, pepper, leather, and green notes in a dark aromatic composition, while 1970 uses vetiver, patchouli, sandalwood, musk, and incense to evoke a warm bohemian mood. Je t’aime Jane takes a softer floral and romantic direction inspired by Jane Birkin. Bella Freud fragrances suit those who enjoy intimate, unconventional scents built around woods, resins, spice, florals, moss, leather, and distinctly British storytelling.